Giving Back Through Social Media
Savvy is fortunate to be involved with a terrific non-profit called the Ubuntu Education Fund. Located in Port Elizabeth, South Africa and celebrating it’s 10th anniversary, Ubuntu reaches over 40,000 children per day with life-saving health and educational resources and services. Ubuntu held it’s 2nd annual Gala in NYC April 28, and the stars came […]
Rules for Communicating Your Personal Brand
Image by daveelf via Flickr I was at a spectacular Personal Branding panel recently at NYU‘s Kauffman Center, hosted by Step Up Women’s Network — which I’m a member of. The panel was moderated by Beth Schoenfeldt of Collective-E. The panelists were: Hope Hughes of Deloitte, Carla Harris of Morgan Stanley, Christine Beauchamp of Ann […]
Tactics, Tactics…Strategy
A quick tip on how to be a better Client and Marketer.
Building Revenue Through Connection and Collaboration
Image by luc legay via Flickr A few weeks ago, I wrote a post called Business Development in Today’s Economy about the 4 Cs. Connection, Collaboration, Clients and Criteria. For this article I’m revisiting Connection and Collaboration, because they are so closely intertwined. Connection, as discussed earlier, is about reaching out not only to clients, […]
Best Thing Since Sliced Bread
Image by Rico-san via Flickr I was recently introduced by a friend and former colleague to Ted Talks. I had always known about the conference, but not that they were hosting all of the talks via video on their site. I was amazed and so excited by it. So, I went and took a look. […]
Newspapers Getting Smarter – Taking it Local
Image via CrunchBase Now, we’re starting to see some smart things happening in Media. But unfortunately for the San Francisco Chronicle and the Seattle Post-Intelligencer, it may be a too little too late. However, one of my favorite iconic newspapers, The New York Times, is finally getting smart. From my local Brooklyn blog, Brownstoner, it […]
Why Big Brands Struggle With Social Media
Image via Wikipedia While I was on Twitter today, I came across this article on Mashable a few times, Why Big Brands Struggle With Social Media. It’s great, you should read it. I always look to my friends on Twitter to expose me to new and better ways to use Social Media. As a Marketer […]