savvy Summer Fridays 3

Well, Summer is coming to a close folks. With just one weekend left until Labor Day, it’s time to put those white pants to the back of your closet and get out the barn jacket, because Fall is almost upon us. A couple of interesting shifts in the way of social media that have really […]

The Buzz of 2009

Savvy’s team got together and decided what we thought were the top tags, or, buzz words for 2009. We’ve taken the best of the Marketing, Social Media and Technology worlds and created our version of the 2009 tag cloud. Got any additions or comments — they’re welcome! So, bring ’em on! Have a Happy New […]

That Dirty Acronym…R.O.I.

Return On Investment or R.O.I., has always been a challenge for Marketers. R.O.I.  has been a mainstay term in the Consumer Packaged Goods industry since the birth of CPGs. R.O.I. is a mantra being uttered daily by Brand Managers at P&G and Colgate-Palmolive, but took a while to seep into other industries. It’s a term […]

The Savvy Integration Awards™

Image via Wikipedia Savvy is getting ready to make a few big announcements in the next few weeks. But in the meantime, we’d like to introduce the Savvy Integration Awards™. Right now, we’ll be giving out the Savvy Integration Awards™ out from time to time for campaigns that incorporate social media well into an overall […]

A Pharma Consultant’s POV on Social Media: An Interview with Larry Rothman

As a way to continue to introduce clients to our Professional Social Media Coaching services (Savvy Social Coaching), we are offering a series of case studies on how individuals are using Social Media as a means to build their personal brand and generate leads for their business. Savvy Strategy had a chance to speak with […]

Sheryl Victor Levy to Speak at Personal Branding Event in Boston

BOSTON, July 20, 2009 –Borders Bookstore has teamed up with web 2.0 experts for a seminar in downtown Boston  this August. The Personal Branding Summit with Author Dan Schawbel hosted by Borders Bookstore School Street, Boston will take place on August 27th at 10 a.m. The seminar will help job seekers learn how to leverage […]

Sheryl Victor Levy Named Twitter and LinkedIn Expert for Interactive Talk Show

June 2009, New York, NY — Interactive Blog Show Launching to Educate Businesses on How to Conduct Niche Social Media Marketing Campaigns on Twitter, Facebook, LinkedIn, YouTube, Etc. Niche social media and networking experts from the around the globe are teaming up to collaborate with WomenPartner International on the launch of its weekly 90 minute […]

Giving Back Through Social Media

Savvy is fortunate to be involved with a terrific non-profit called the Ubuntu Education Fund. Located in Port Elizabeth, South Africa and celebrating it’s 10th anniversary, Ubuntu reaches over 40,000 children per day with life-saving health and educational resources and services. Ubuntu held it’s 2nd annual Gala in NYC April 28, and the stars came […]